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Style Is More than Clothes - “BRI”ef: 104

-Friday, November 7, 2014

When most of us think about style our first thought it about the latest runway fashion, which in the long run trickles down to what clothes we put on each day. Style plays a very important role in the world of packaging and much like dressing yourself to impress, you have to dress your product to im...

Shaping Up - "BRI"ef: 103

-Thursday, October 23, 2014

In the last BRI”ef, we reviewed packaging categories. These are the general terms used to describe a package, such as a bottle, jar, jug, etc. Once you know the general category of container you are looking for, the next step is to determine what shape of container you want.

Shapes

Square, oval, ...

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