Tuesday, September 24, 2019
As you walk through the aisles of your local beauty store, you will see thousands of different types of cosmetic packaging that are trying to catch your glance. From compacts to tubed products, the options are endless. There is an assortment of different kinds of packaging with a wide variety of aspects that make each cosmetic product unique. From minimalist to extremely flashy by design, brands are competing for a share of the market. Furthermore, there are quite a few different materials packaging can be made of such as metal, plastic, and glass. The shape and size of the packaging can also be a major factor in how you package (and perceive) each individual product.
There are quite of few types of cosmetic containers that are suitable for cosmetics. A large portion of products are usually packaged in either a jar, bottle, or tube. The best makeup packaging for lip glosses and lipsticks are primarily found in tubes, while cream-based makeup and powders are found in compact containers. Mascara and lip glosses are found in vials with a brush attached to the cap.
Now that we have gone over the types of containers that can be used for cosmetic and makeup packaging, let’s discuss materials for these packaging options. Materials like glass and plastic play vital roles in helping choose the right container for your cosmetic product. The material the container is made from can affect everything from cost, how the container is used, and the aesthetic of the packaging.
To summarize, finding the best cosmetic packaging design can be challenging, depending on what is important for your brand. Do you want to stand out on the shelf? Do you need cool lipstick packaging? Are you looking for the container that provides the best long-term stability of your product? First, you must choose the material that is right for you. Once that decision has been made you can ask yourself if a bottle, jar or tube is right for you.
Packaging Options Direct has a Personal Care Industry category that is the perfect place to start looking for the best skincare packaging options. With hundreds of new items and low prices, you are bound to find the best makeup packaging solution to take your brand to the next level. As always you can contact us and we will help guide you through the process.